MSc Marketing
The MSc in Marketing is an intellectually challenging programme that equips students with the necessary knowledge of the key concepts, tools and techniques of marketing. The emphasis of the programme is on developing students' ability to apply this knowledge effectively and on producing marketing professionals who can add value to their organisations through their ability to solve marketing problems and make informed decisions in complex and dynamic markets.
You can study this MSc by distance learning, with an Approved Learning Partner, or, for certain courses, on campus in Edinburgh on a 4-day immersion seminar to reinforce your self-study. For more information, see the Study Options section.
Passes are required in five core and four elective courses.
- Core courses
- Marketing specialist elective courses
Admissions and application
For details on this programme, click here.
Exemptions/credit transfers
CIM Professional Diploma holders may be exempt from four of the core courses (all the core except International Marketing). Other professional qualifications and undergraduate degrees may also merit exemptions.
Interim/exit awards
Passes in Marketing and two other core courses lead to the award of a Postgraduate Certificate in Marketing. Passes in six courses including all five core lead to a Postgraduate Diploma in Marketing.

