He runs strategy development and implementation workshops for corporate clients and provides strategy consultancy in a variety of settings. 

Craig’s research is focused on strategy making and knowledge management processes. His PhD research involved examination of strategy processes and environmental scanning techniques in small, medium and large organisations. He has in the past presented conference research on oil prices and their relationship with management behaviour, and has run strategy development workshops for middle and senior management of large organisations in the oil and gas industry.

He is currently writing a series of research papers concerned with environmental scanning and various aspects of strategy. 

Craig delivers seminars and simulation exercises for the School at various locations in Europe, Asia, Africa and the Middle East. He spent most of 2013 as Acting Head of Edinburgh Business School Malaysia at the Heriot-Watt University Campus in Putrajaya. There he oversaw the establishment and development of the Edinburgh Business School MBA programme.